Right About Now with Ryan Alford

Introducing The Most Impactful Shows of the Century So Far (Editors' Choice) from The Run-Through with Vogue.Follow the show: The Run-Through with Vogue Last December, the Vogue Runway team created a list of the fashion moments that have defined the 21st-century so far. Now they are taking it a step farther and highlighting the most memorable shows of the past 25 years. On Tuesday’s episode, Global Head of Fashion Network Virginia Smith, Creative Editorial Director Mark Guiducci, and Senior Archive Editor Laird Borelli-Persson went over the top picks from readers. Today, they go over the editors’ top picks.  Learn about your ad choices: dovetail.prx.org/ad-choices DISCLAIMER: Please note, this is an independent podcast episode not affiliated with, endorsed by, or produced in conjunction with the host podcast feed or any of its media entities. The views and opinions expressed in this episode are solely those of the creators and guests. For any concerns, please reach out to [email protected].

This special edition features one of the stand-out episode of Right About Now features host Ryan Alford in a compelling conversation with Christopher Lochhead, a leading expert in category design and marketing.They discuss innovative strategies, the power of language in shaping consumer perceptions, and the need to address customer problems rather than just promoting solutions. Christopher also highlights the generational shift with "native digitals," the risks of lazy marketing language, and the importance of differentiation to drive meaningful results.A must-listen for marketers seeking fresh, impactful insights.TAKEAWAYSImportance of innovative marketing strategies and category design in business.Current state of dialogue in America and the challenges of meaningful conversations.The distinction between reflexive and reflective thinking in discussions.The impact of language on dialogue and marketing effectiveness.Critique of common marketing language and jargon that alienates customers.The need to focus on problems rather than just promoting solutions in marketing.Differentiation in a crowded marketplace and the importance of unique communication.Generational shifts in consumer behavior, particularly between native digitals and native analogs.The advertising industry's focus on creativity over effectiveness and its implications.Encouragement for businesses to engage in thoughtful dialogue and critical thinking in their marketing efforts. If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford.

SUMMARYIn today’s episode of Weekly Business news, hosts Ryan Alford and Chris Hansen explore a range of topics from personal anecdotes to significant business news. Ryan shares stories from his recent vacation, setting a relaxed tone. They discuss the ongoing California wildfires, Meta's shift in content moderation, and the appointment of UFC CEO Dana White to Meta's board. The episode also covers Toyota's investment in space exploration, Elon Musk's influence, a $13 million tuna auction, and Chick-fil-A's automation of lemonade preparation. The hosts blend humor with insightful commentary, making for an engaging and informative episode.TAKEAWAYSImpact of wildfires in California and personal connections to those affected.Changes in Meta's content moderation policies, including the removal of politically biased fact-checkers.Introduction of community-generated notes for fact-checking on Meta's platform.Appointment of UFC CEO Dana White to Meta's board and its implications.Discussion on the challenges Meta faces in rebranding and public perception.Toyota's $7 billion investment in space exploration and skepticism about its practicality.Influence of Elon Musk and SpaceX on public perception and brand recognition.The sale of a bluefin tuna for $13 million and its implications in the culinary world.Chick-fil-A's automation of lemonade preparation and debates on freshness.Evolution of food preparation and the role of automation in the food industry. If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford.

Right About Now with Ryan AlfordJoin media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.  Resources:Right About Now NewsletterFree Podcast Monetization CourseJoin The NetworkFollow Us On InstagramSubscribe To Our Youtube ChannelVibe Science MediaSUMMARYIn this episode of Right About Now, host Ryan Alford sits down with Anniston Reikstins, a leadership coach and author of The Universe is Hiring, to explore the transformative journey of self-discovery. Anniston shares her personal experiences, emphasizing the power of action, authenticity, and overcoming self-doubt. The conversation delves into the role of fear as a catalyst for growth and the importance of aligning with one’s passions. Anniston introduces her book, which offers practical exercises for self-reflection and personal development. Together, they highlight the joy found in daily progress, the value of embracing life’s journey, and the deep fulfillment that comes from serving others.TAKEAWAYSSelf-discovery and personal growthThe importance of taking actionable steps toward goalsOvercoming self-doubt and fear of the unknownThe significance of connecting with one's authentic selfThe role of narratives in limiting potentialThe balance between the journey and the destination in personal developmentPursuing passions and finding joy in activities outside of workThe impact of service to others on personal fulfillmentThe concept of the "authentic self resume" for self-reflectionContinuous growth and evolution as keys to sustained happiness If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford.